Over the last year or so, cleansing balms have become a pretty big must-have in the beauty world. Make-up removers had a big moment with micellar waters and then cleansing balms came on the scene to take off even the most stubborn and heavy-duty makeup. I actually began using cleansing balms about 2 years ago when I discovered the Clinique Take The Day Off Cleansing Balm. Back then, I had no idea that this product would become one of the major makeup removing trends in the next few months/years to come – but here we are! In general, I like to use cleansing balms in conjunction with micellar waters to remove my makeup. I find that using the cleansing balm to remove my makeup and following up with micellar water (and a reusable cotton pad) to remove any last bits of makeup before cleansing my skin. I’ve found this is the best way to get super clean and fresh skin before applying serums, moisturizers, and night masks.